Information about Virgin Active

Shell-Mex House, 80 Strand
WC2R 0DT, London
+442081244124

Opening hours

  • sunday: 9h-18h
  • monday: 6:30-21h
  • tuesday: 6:30-21h
  • wednesday: 6:30-21h
  • thursday: 6:30-21h
  • friday: 6:30-21h
  • saturday: 9h-18h
Our Strand gym and health club near Covent Garden has everything you need to achieve your fitness goals. There are fitness classes to join – from early-morning Barre to post-work BodyPump. A pool to glide out some lengths. A luxurious spa with a new suite of treatment rooms. Plus, a juice bar to make sure you don’t skip breakfast. With a range of membership options, get started on your fitness journey today.

Our comment from FitFit UK about Virgin Active:

Virgin Active Strand, located in London, offers a vibrant and engaging environment for fitness enthusiasts. Visitors commonly praise the cleanliness and modern facilities, which include spacious gym areas, a well-maintained swimming pool, and a relaxing spa. The friendly and helpful staff enhance the experience, creating a welcoming atmosphere that members appreciate. Regular classes like Pilates and strength training, along with quality instruction, stand out positively in user reviews.

However, some areas require improvement. Several members have expressed disappointment regarding customer service inconsistencies, particularly at the reception. Complaints about facility availability, such as the lack of day passes and limited class schedules, have also been noted. Additionally, issues with maintenance, including broken showers and malfunctioning machines, as well as concerns about noise levels and air conditioning, detract from the overall positive experience.

In summary, while Virgin Active Strand boasts many strengths such as cleanliness, modern equipment, and a friendly staff, addressing the ongoing service and maintenance issues will significantly enhance member satisfaction and retention.

Services, Machines and Guided Classes

Fit
Pump
Barre
Ski

Virgin Active: Opinions

3.7/5 (189 Opinions)
World Explorer 8 months ago

Negative experience: The club was closing at 4pm despite the app and google being updated opening till 6pm - came all the way. It’s like arriving to a hotel which is overbooked, with no alternative provided - “Stranded”, again. It’s just poor service - we won’t get compensated for the travel cost or this brilliant start into the first day of the year nor the missed relaxation prior the office starts again. Rising costs and repeated poor admin the front team needs sorting. Or will we get a little discount on our monthly fees? I guess: NO! Faced a crowd of 6-8 people all piling up at the desk and the poor Duty Manager had to take the hit. Very poor customer service due to poor management/ organisation skills, lack of double check and empowerment - I can get on and on. This has happened in the past a few years back and is not acceptable as a repeated issue.

Suzie Thomas 9 months ago

Fantastic experience: I love Virgin Active Strand. Always clean, instructors and classes are top (regular at reformer Pilates, Pilates athletic, strength and conditioning). The spa area has a great atmosphere. And the lounge is a great addition to do some work in between sessions

paolo saracino 10 months ago

Negative experience: I walked in hoping to have a day swim. You wouldn't believe they don't have a single entry. Since I travel the world and I never stay in one place more than a couple of days, I asked if they have a subscription where I can enter any center of same company, not even that... Just unbelievable.

Virgin Active
Virgin Active

Hi Paolo, Thank you for sharing your experience with us. We understand how frustrating it can be when you're looking for flexibility, especially when you're traveling frequently. As a members-only club, we unfortunately don't offer day passes or single-entry options. We realize this can be limiting, and we appreciate your feedback on this. We’re always looking for ways to improve, so your input is valuable. If you plan to be in the area for a longer stay in the future, we’d be happy to discuss the membership options available, or we can keep you informed about any changes to our policies. Thanks again for taking the time to provide feedback, and we hope to be able to better accommodate your needs in the future.

Alex Thiel 10 months ago

Fantastic experience: Good place for doing exercises.

Virgin Active
Virgin Active

Thank you Alex :)

Emma Warburton 11 months ago

Fantastic experience: I’ve been loving my membership at Virgin Active! Joined a few months back and the staff are lovely, great facilities too- always very clean. Started adult swimming lessons 1-1 and have made lots of progress with my instructor Allon who’s great, highly recommend.

Virgin Active
Virgin Active

Keep up the great work! and thank you for the review :)

Ilona Cege 11 months ago

Fantastic experience: I am new to swimming and recently took up some classes with swim class instructor Allon who has been great. From the first moment on, he’s got this energy and personality which makes you trust him straight away. Really kind, patient and a great instructor who encourages you, while supporting you at the same time. Excited about my weekly classes! The gym is also great, plenty of equipment and space, great strength and conditioning and spin classes too.

Virgin Active
Virgin Active

Thank you Ilona

Cheryl Millar 11 months ago

Fantastic experience: Firstly the staff at The Strand branch are so friendly, helpful, polite and just happy! Have to say the same for the Streatham branch too :) Club is very well maintained. Never any machines out of order, all works perfectly. The classes are excellent. Particularly Reformer and Mat Pilates. Not intimidating at all with a nice warm friendly atmosphere. Can't fault anything :)

Renard Rosenstengel 11 months ago

Fantastic experience: Good gym. Trainers are top notch. I recommend to everyone.

Ana Auon 11 months ago

Fantastic experience: Love this place, clean and perfect.

Virgin Active
Virgin Active

Thanks Ana :)

Alessio Lagioia 1 year ago

Negative experience: Dear Virgin Active Team, I am a regular member of Virgin Active. Today, in the afternoon of 16/09, I visited your Strand club and was extremely disappointed with the service I received at the reception. Upon arrival, I kindly asked the reception staff if they could hold onto a small bag for me during my workout, as it didn’t fit in my locker. Unfortunately, I was told that this wasn’t possible, without any offer of an alternative solution. Later, after using the sauna, I requested an extra towel for my shower and explained that my towel had fallen to the floor, making it unusable. Despite explaining that I am a loyal member, the receptionist rudely insisted that the policy only allows for a maximum of two towels. I found this response unprofessional and dismissive. After my repeated request, and despite her rude tone, she reluctantly handed me the towel without further comment. I had initially planned to bring two friends with me as guests, hoping to make a referral, but after today’s experience, I’m reconsidering that decision. Additionally, while I do have the names of those involved, I prefer not to disclose them at this time, as I believe in giving people the chance to improve. However, I sincerely hope that measures will be taken to improve the overall customer service at this location. I remain available for further details if necessary, and should anyone wish to contact me. Best regards.

Rohit Rana 1 year ago

Negative experience: Terrible service and facilities. Increased the price by 50% and offered a worse experience. App wouldn’t even allow me to cancel nor was there any information on their website. Absolutely useless. Will be reporting to the financial ombudsman.

George C 1 year ago

Negative experience: Obnoxious loud music on the gym floor (85 decibels) with annoying mic'd up announcer every single day from 6-6:45. Miserable experience

Rees Cooke 1 year ago

Fantastic experience: ReesSkY

M B 1 year ago

Negative experience: Horrible gym So many issues and it’s only getting worse We have been waiting to fix the air conditioning in spinning studio and class studio for over two month already I can not do any classes, because it’s too hot and due to broken airco it’s smells like fish and chips from the hotels nearby. The broken glass in the spinning room no one is fixing and it’s just separated by the ugly red fence The emergence button in sauna is not working for ages. It’s not like I need it, but there is sign that they are working on it since I signed in since last year. Few showers are not working for a year. They don’t supply plastic bags anymore, because they say they go green and l they only give one towel per person, saying that there is supplier issue but I am pretty sure they are just trying to save some money The shampoo and conditioner are always empty Shower walls and ceiling are covered y mould. But the have a person sitting in the swimming pool and watching. Never seen something like this in my live! The pool is like 1.60 meters max! Who are they watching? Today I came to exercise and someone was painting something in the gym area and the smell was so strong than after 10 min I got sick and had to go home. I felt sick and had a headache afterwards They didn’t even bother to to do in the closing times and ventilate the area properly I can not do any classes for more than two month already and now I can’t even use the gym. The price is 150 pounds per month btw! So if you want to do your workout and inhale paint and fish and ships please welcome to Virgin Strand!

Katherine K 1 year ago

Positive experience: This review is a bit overdue. Last month, I received such great customer service from Allon, the lifeguard on duty. I've been reluctant to use the swimming pool as in most gyms it’s not well maintained. I saw Allon testing the water with a large testing case and I approached him and he explained in such detail the testing process and how often its carried out. This reassured me that its well maintained and thanks to this conversation, I decided to use the pool going forward. +Positives+ + Good location + Good reformer studio with a great instructor namely Vanda. -Negatives- -Perhaps larger visible signs need to be displayed on the actual glass doors of the sauna and steam rooms instructing people to shower before using the spa facilities. It happens far too often and this is something that other VA branches need to follow too. The sauna can create a really foul smell if someone who has come straight from a sweaty gym workout and has not showered before using the spa facilities The smell lingers for ages. Staff need to enforce such rules including showering before using the pool.

Virgin Active
Virgin Active

Hi Kandis, We are pleased to hear about the excellent customer service you received from Allon, our lifeguard, and that his detailed explanation reassured you about the pool maintenance. It’s wonderful to know that this has encouraged you to use the pool facilities. Your positive comments about the location and the reformer studio, especially Vanda's instruction, are greatly appreciated. Regarding your suggestions for improvement, we understand the importance of maintaining a clean and pleasant environment in the sauna and steam rooms. Your recommendation for larger visible signs instructing members to shower before using the spa facilities is valuable, and we will forward this to the club management for consideration. We also recognize the need for staff to enforce these rules to ensure a hygienic experience for all members. Thank you once again for your constructive feedback.

James O'Rourke 1 year ago

Fantastic experience: Great staff, good gym.

Virgin Active
Virgin Active

Hi James, Thank you.

I G 1 year ago

Negative experience: Pricing zooming up sky high for stuff noone wants nor asks for

Sophie Hamilton 1 year ago

Positive experience: For the price there are better gyms in terms of equipment, service and classes. Been waiting half a month for a wristband and still nothing.

Ron HAYNES 1 year ago

Negative experience: Very disappointed. We 'ate in' I don't think the piece of fish I finally received was, in fact, cod! Also - there was a heavy smell of oil coming from the kitchen which spoiled what little pleasure I got from eating. I've been in there before and not had any prior problems! The staff have changed since then so perhaps that's why my experience was under par.

Charles Dodd 1 year ago

Positive experience: This is a good gym - simple but clean, functional and in a location that’s easy to reach - with good amount of parking

FABIOLA maranzano 1 year ago

Fantastic experience: Clealiness, customer service facility and the Spa.... all absolutely awesome more than expected Incredibile experience Thank you to all the staff that guide me through my fist day .... the first of my new 12 month membership

Jan Narin 1 year ago

Fantastic experience: Pretty busy during the peak hours! Nice and clean gym! Kind staff members also

Ann Al 1 year ago

Negative experience: £148 per month and not a sible class available unless you don’t booked it a week in advance… pointless

Virgin Active
Virgin Active

We're sorry that you feel you're not getting enough out of your membership, Ann. We like to think that this speaks volumes about the quality and popularity of our classes but we understand how frustrating it can be if you're unable to get onto them. If there's anything the team can to do to help support you and to get more out of your membership please don't hesitate to reach out. - Elliot

Sheil Sethi 1 year ago

Fantastic experience: CURT IS KING. As a personal trainer he is exceptional. His tailored workouts are both challenging and effective, producing noticeable results in a short amount of time. His expertise in nutrition and exercise science shines through in every session, making him a valuable asset for anyone serious about reaching their fitness goals. Highly recommended.

Virgin Active
Virgin Active

Sounds like Curt is making a real impact as a personal trainer, with his tailored workouts and expertise in nutrition. It's great to hear that he's helping you achieve your fitness goals effectively. Thanks for sharing your positive experience with us! - Elliot

M C 1 year ago

Negative experience: For someone who mostly comes for the classes it feels a bit like the wheels are coming off at Virgin Active Strand. In spite of Virgin being quite a premium gym brand, they recently opted to stop paying for licensed music and all classes are now delivered to horrible canned music that sounds either like you’re in an elevator or a cheap computer game, depending on the vibe of the class. No more good tunes, which is so import when you work out. Some of the best instructors have left because they can’t deal with the music situation. The stinginess to pay for decent music is really jarring with the club that’s otherwise quite nice. Added to that, about six months ago the class schedule was reduced dramatically. Classes like boxing, HIIT and body pump all disappeared, the studio mostly empty except for the occasional yoga class. They added Reformer, which is great but impossible to book due to high demand. All in all, you have much fewer classes, good instructors have left, the music is shitty, but you’re paying the same fee. Seems like Virgin is taking its customers for granted. I can’t recommend this club anymore and I’ll be looking elsewhere when my contract ends. Edit: Four months later, the music is still rubbish and the cancelled classes are still not back. I left.

Aman Suresh 1 year ago

Fantastic experience: Good experience

Virgin Active
Virgin Active

We're glad to hear that you had a positive experience at our gym, Aman! If there's anything specific you enjoyed or any feedback you'd like to share, feel free to let us know. Your satisfaction is our priority. - Elliot

Roberto Costa 1 year ago

Fantastic experience: I had training session with Luana Badame which absolutely great P.T I had good sport back ground , but in terms of fitness , I felt like I need a coach after 2 sessions , my technique to lift weight improved , feel more confident more will to training , and my body is changing. 5 stars rated . She got great Knowledge, balanced with the learner (to know the right load can fit with your strength) motivators to move forward and progress, and friendly .

Virgin Active
Virgin Active

Thank you for sharing your positive experience with Luana. We're thrilled to hear that she has made such a positive impact on your fitness journey. It's wonderful to hear about the progress you've made and the support you've received from Luana. We'll be sure to pass along your compliments to her. If you have any further feedback or if there's anything else we can assist you with, please don't hesitate to let us know. We look forward to continuing to support you on your fitness goals. - Elliot

kayvan dezyani 1 year ago

Negative experience: Very Poor on-boarding process. tried to upgrade my membership to a premium facility as the Strand gym is far too busy and cant book the classes due to being over booked. The upgrading process is as painful as leg day!

Virgin Active
Virgin Active

We apologise for the inconvenience you experienced, Kayvan. We're sorry to hear that your onboarding process wasn't up to our usual standards. Your feedback is valuable, and we'll work to improve our upgrading procedures to ensure a smoother experience for our members. Please feel free to reach out to our team directly if you need further assistance with your membership upgrade or any other concerns. We appreciate your patience and understanding. - Elliot

Eli 1 year ago

Negative experience: I have joined this gym not even a month ago counting on high level of customer service but I must say I have received none of it. The reception team is barly saying hello when you enter, they re miserable and unhelpful. I come to the gym often BEFORE my work as I often work in the afternoons, which means I am restricted time wise. On several occasions I wanted to get myself coffee from a coffee machine which is on the floor ( well advertised to me during my initial sign in visit!) And on several occasions it wasn't working. It can be frustrating when you have only some time left before you leave and count on nice coffee before work and you have to struggle with coffee machine instead of relaxing. Yesterday I have reported it to the staff. ( yet again) they have sent a manager. He came in and looked at me saying " oh it's you again, let's see what you ve done" suggesting it was me that did something wrong with the machine .... I've looked at him and politely told him:" it's not me, it's the machine that's broken yet again. Last time he couldn't make it work neither ) He tried to press the buttons and make it work but yet again the card reader wasn't working. I wouldn't even mind if it was broken but it would be nice to have a note on it so you know you can't use it and in my case I wouldn't have set up myself in the sofa with allmy staff but quickly left to Costa ( to get some coffee before work). I did tell him that but he just said that lots of people use it and thats why it doesn't work!...then he purred me coffee without using the card charger ( which was obviously broken) and said: " well you got a free coffee out of it so its fine with a very nonshalant attitude...I was stunned! In the gym of this caiber you should make sure everything works perfectly and if you offer coffee service the machine should be checked on regular basis. If you fail to check it properly and the client is telling you it happened yet again (!!!) you definetly don't treat her like a nuisance. I don't care for a free coffee but an appropriate service to pretty pricy membership price I pay... With this kind of attitude from the manager I am not surprised the reception staff is so badly trainned. I don't think i will be continuing my memership. I have received better customer service in gyms of much lower caliber.

Virgin Active
Virgin Active

We apologise for the inconvenience, Eli. Your experience doesn't meet our standards, and we take your feedback seriously. We're actively addressing the issues with our reception team and coffee machine maintenance to ensure a smoother experience for all members. It's essential for us to uphold high standards of customer service and facility maintenance. We appreciate your patience and understanding. Thank you for bringing this to our attention. - Elliot

Theo W 1 year ago

Negative experience: Firstly it should be noted here that the staff are a credit to the organisation and could not be more helpful. However, unfortunately this is not backed up by investment in this facility. The mens showers contain mould and have done for a good few months. The cross trainers and bikes are now very very dated and could do with an upgrade, this morning the two bigger ones were out of use. Only one of the many cleaning stations on the gym floor had paper towels to clean equipment. It’s a great location with great staff. But it needs some TLC from the company to bring it into 2024.

Virgin Active
Virgin Active

Thank you for sharing your feedback with us. We truly appreciate your kind words regarding our dedicated staff, who consistently strive to provide exceptional service to our members. We understand your concerns regarding the current state of our facility, and we want to assure you that we are actively addressing these issues. We are currently in the process of renovating most of our clubs, and we are excited to announce that the Strand location will soon undergo renovations as well. We apologize for any inconvenience you may have experienced due to the condition of the showers and equipment. Your feedback is invaluable to us as we work towards providing a better experience for all our members. Please rest assured that we are taking steps to address these maintenance issues and ensure that our facility meets the standards you expect in 2024.

Paul Barker 1 year ago

Fantastic experience: Having been a member of gyms for 30 years I have a very keen eye for what makes a Gym Good or Bad. Virgin Active @Strand has recently listened to my feedback and surprisingly, actions were taken almost immediately. The Gym has undergone some recent upgrades and some heavy maintenance. However @VirginActive HQ - You have been aware of the Steam Room issues for over 10, years and its time you spent some money and put new system in. The money you've spent on maintenance would've paid for this already ;-) maybe twice over .... However, no matter how nice a gym is, if it's staffed badly it will soon lose its appeal and the novelty will wear off. @Strand has a great team right now that is making the place tick correctly and pleasantly. Aaron, Marteja, Magda, Jama, Cara, Andrew, Aisha, Allon, John, Carl and not forgetting the man that keeps everything running in this place Maintenance man Mitch. They call him Mitch cause he's Mitchelin Star. The whole team is great, so if I have missed anyone, forgive me. I've only had one coffee so far :-o @Virgin HQ - This team is great and the synergy's good and works very well - its down to you to keep them... Now put your hands in your pockets and get that steam room sorted. I am speaking on behalf of most people that use it, I assure you. Do a member survey, I'm know it will support this!! I have some great ideas for you to further improve this gym and not expensive ones either. Feel free to reach out to me to hear them. See you all very soon. ;-) Have a great weekend @all Paulus

Virgin Active
Virgin Active

Hi Paulus, Wow, thank you for your incredible feedback! We're thrilled to hear that our recent upgrades and maintenance efforts have positively impacted your experience at Virgin Active Strand. Your keen eye and valuable insights are genuinely appreciated, and we're committed to continually enhancing our facilities to meet and exceed the expectations of our members. We're over the moon to hear that our dedicated team, including Aaron, Marteja, Magda, Jama, Cara, Andrew, Aisha, Allon, John, and the legendary Maintenance man Mitch, have contributed to making your visits pleasant and enjoyable. We'll make sure to pass on your praises to them—they're the real stars that keep our gym shining! Your thoughts on the Steam Room are duly noted, and we acknowledge the importance of addressing this matter. We're grateful for your passion and commitment to ensuring our facilities are top-notch. Your suggestion about a member survey is fantastic, and we'll explore opportunities to gather more insights from our members. We're curious and excited to hear your ideas for further improvements! If you have a moment, please feel free to share them with us. Your input is invaluable, and we're always eager to explore new ways to enhance the Virgin Active experience. Thank you for being a part of our vibrant community, Paulus! We can't wait to welcome you back soon. - Elliot

Darya Matornava 1 year ago

Negative experience: I am compelled to share my recent disappointing experience with Virgin Active Strand. Despite my initial enthusiasm to engage in yoga classes, the gym's failure to provide an acceptable level of service has left me disheartened. Yesterday, upon arriving for my yoga class, I was shocked to find the room temperature at a chilly 14 degrees Celsius, well below the recommended range of 21-24 degrees. This oversight not only demonstrated a lack of consideration for members' well-being but also posed potential risks to our health. What added to my frustration was the team's conscious decision to proceed with the class without informing members about the inadequate room conditions. As a gym manager, one would expect a commitment to maintaining suitable environments for various disciplines. Unfortunately, this was not the case. The unprofessional and disrespectful behavior, especially from Guile Fernandez, who neglected to notify members in advance, further marred my experience. As someone who invests time and effort in attending classes, being unable to participate due to unsuitable and potentially harmful conditions was truly disheartening. This unfortunate incident not only left me extremely upset but also resulted in my inability to use the gym facilities on consecutive days. Considering these circumstances, I feel compelled to make potential members aware of the gym's policies before they decide to join. I have communicated my concerns directly to Virgin Active Strand, expressing my disappointment and seeking feedback on the actions they plan to take to address this issue. I hope this review serves as a cautionary note for others considering membership at Virgin Active Strand.

Virgin Active
Virgin Active

We sincerely apologise for the disappointing experience you had at Virgin Active Strand. Your well-being and satisfaction are our top priorities, and we regret that we fell short in providing a suitable environment for your yoga class. We acknowledge the oversight regarding the room temperature and the lack of communication about the conditions. This does not align with our commitment to maintaining high standards of service and member well-being. We appreciate you bringing this matter to our attention. We have addressed your concerns with the team, to ensure that such incidents are not repeated. Additionally, we are actively working on implementing measures to prevent similar issues in the future. We understand the importance of transparent communication with our members, and we apologise for any inconvenience caused. We value your feedback and take your concerns seriously. Please be assured that your input will contribute to our continuous improvement. If there's anything specific you would like us to address or if you have further feedback, please feel free to reach out. We genuinely appreciate your understanding and hope to have the opportunity to regain your trust in the future. - Elliot

jcall003 1 year ago

Positive experience: Staff here are very helpful The pool and spa area are all in 1 area, which I like. Pool is for swimming only, so it doesn't shut for Aqua classes during the off peak time. Everywhere is clean and tidy or being cleaned. Great space for R&R. Well be visiting again.

Virgin Active
Virgin Active

Thank you for your positive review! We're delighted to hear that you find our staff very helpful and appreciate the setup of the pool and spa area. It's fantastic that you enjoy the cleanliness and tidiness of our facilities, providing a great space for relaxation and rejuvenation. We look forward to welcoming you again for your next visit. If you ever have additional feedback or suggestions, please feel free to share. Thank you for being a valued member of our fitness community! - Elliot

Richard Wilson 1 year ago

Fantastic experience: This is a really great gym. :-)

Virgin Active
Virgin Active

Thank you, Richard, for your positive feedback! We're delighted to hear that you find Virgin Active to be a great gym. If you have any specific aspects you enjoy or if there's anything we can do to enhance your experience, please let us know. Your satisfaction is our priority, and we appreciate your membership. - Elliot

Kate Martin 1 year ago

Fantastic experience: Hidden gem on the Strand! Clean and new facilities - wonderfully polite and courteous reception colleagues/duty managers, which makes such a difference! A world apart from Nuffield Health in Covent Garden.

Virgin Active
Virgin Active

Thank you, Kate, for your wonderful review! We're delighted to be considered a hidden gem on the Strand, and we appreciate your kind words about our clean and new facilities. It's fantastic to hear that our reception colleagues and duty managers have made a positive impact on your experience. We aim to provide excellent service, and your feedback is valuable to us. If there's anything specific you love or if you have suggestions for improvement, feel free to share. We look forward to continuing to provide you with a great gym experience! - Elliot

Seb White 1 year ago

Fantastic experience: This is the best gym around these parts, where the young and beautiful people of the West End go to work out. Shout out to Rhona for her inspiring PT sessions which have given me bulging muscles. Note to management - please DO NOT revamp the gym like your Wimbledon / Wandsworth gyms with no cable machines and all those squat racks – they take up too much space.

E Smith 1 year ago

Negative experience: There's more airflow on the central line in June than there is in this gym. It is always so hot & stuffy. I've raised this with management loads of times and nothing is ever done about it. I'm quite concerned when winter rolls around that the lack of airflow is going to lead to more colds & flu bugs being shared in the air. If my office wasn't in the same building I would find another gym because the lack of airflow and general cleanliness of the gym is really not good (and with the price we pay it should be much better). I would not recommend this gym, there must be other options nearby that are better

Virgin Active
Virgin Active

Thanks for letting us know - we've ensured the team take a look at the air ventilation :)

T O 1 year ago

Negative experience: I’ve been a membership of Virgin Active for a while but the receptionist at here was worst in the other virgin’s gym. Her attitude was arrogant and not friendly at all. If you have choice to select the location, I would highly recommend to go different location one!

Virgin Active
Virgin Active

We're really sorry to read this and have ensured to share this with the relevant contact in club.

Simon Aquino 1 year ago

Negative experience: I've been a member at Virgin Active Strand for a while, but my recent experiences have left me thoroughly disappointed. The deteriorating state of the facilities and the lack of action from the management have prompted me to write this review. The cleanliness of the place is appalling. The jacuzzi hasn't seen a cleaning session in months and it's covered in what appears to be soil or sand. The benches are sticky and visibly dirty, raising concerns about hygiene and potential health hazards. The lockers are always dusty and the male changing room floors are covered in filth. The problems extend beyond the cleanliness: the men's changing rooms have been experiencing issues with the showers, with cold water flowing intermittently, and this resulted in two cold showers. Moreover, the showers' soap dispensers are never refilled or must systematically run out right before my visit. Numerous lockers are broken or defective and, on three occasions, I had to seek staff assistance to open my faulty locker. This kind of inconvenience is unacceptable for a gym of this caliber. The Boditrax machine, a vital tool for tracking progress, is often out of service. I have raised the health hazard concerns with the reception staff more than a month ago, but no action has been taken. I have then formally complained to the Virgin Active head office through their app, but no response has been received. For this reason, I have decided to terminate my contract and join a cheaper, but cleaner gym in the area.

Charlotte Hancock 1 year ago

Fantastic experience: Matthew was very friendly and accommodating to my questions/needs on front desk. Thank you so much!

Faa Ab 2 years ago

Negative experience: I didn't like at all the way one of the employees talked to me when I took a picture of the pool. There was no one at the pool, but I understand that rule. I just didn't like the way he spoke to me, it was very rude. It was my first day at the gym. I could understand if it wasn't the first time I'd done that, but in my case it was. I deleted and realize it's not the best thing to take pictures of the pool (even if there was no one in the picture) and I won't do it again, but come on, there's a way to talk to people. He was very close to me when he was talking, he was freaking out when he was talking, I really felt uncomfortable. Please, reconsider the way you talk to people.

Gaston Mebs 2 years ago

Positive experience: The location of the gym is fantastic. The place looks modern, clean and well thought out. The gym area seems great with lots of equipment and enough space for workouts. I haven't tried the fitness classes but they seem very good. The pool and spa area also look modern and clean. The Sauna is fantastic! However, there are quite a few issues to improve on: - The pool is great but too small - The Jacuzzi is big and looks great but the water was not warm enough and I had to wait until there was a green light apparently for the jets to start working. After 5 min, they didn't so didn't get to enjoy it - The Steam room is not steamy and hot enough which means it is a little pointless - The floor of the changing rooms is very slippery and the changing rooms would benefit from a little more space - The showers did not have hot water (I tried 3 different ones), the pressure is a little weak. - I went on a Monday evening and the whole gym was quite busy which makes it less relaxing Overall, it is a good place but there are a lot of small things but important things they need to improve on which would me give it 4 stars instead of 3 stars.

Dee 2 years ago

Negative experience: My self and 10 of our work colleagues were planning on joining Virgin Active on the Strand, but coincidentally we had a terrible experience with the attitude of 2 staff in the reception/membership team and their attitude regarding something else. I was VERY disappointed with the reception and membership team....obviously all that matters to them is their targets and money....disappointing considering this is Virgin who always advertise on tv as being an "all-inclusive non discriminative brand"? Perhaps teach the gentleman with an American/canadian accent on your reception another lady who's name started with an A on the membership phone line some manners and decentcy and about your brand values of Virgin being a "caring brand" ? I work for a charitable Wildlife Protection organisation and we work for free to save any Wildlife across London that is suffering. We do this to practice compassion....something your team lacks. We have a severe lack of volunteers in your area and we had a report of an injured and suffering seagul outside your door and so I called to ask in one of your team could check on him for us, most businesses help....but virgin? The Canadian/American sounding man on reception was EXCEPTIONALLY careless and rude saying "why should we care about a seagul as it's not an endangered species"....I explained all animals regardless of being endangered feel pain...so if he could check we'd be very grateful, to which he hung up on me...I called up again to explain and he hung up as soon as I said who I was, then I called again and the lady who works in the membership/reception team whos name starts with A answered and hung up as soon as I said it was about an injured bird outside their branch....and these experiences made me and 9 colleagues who were plannong to join this club decide against joining ever. This is unacceptable for a leading brand that promoted themselves as "caring"? Is it acceptable for a reception team to be so rude? Is it acceptable for them to hang up several times when I was only asking from our Wildlife charity to check outside their door? Is that too much to ask in todays world? It's disgusting and disappointing and I will never recommend your gyms to anyone only because of this attitude. This was an innocent animal left suffering bleeding on the pavement outside the virgin active gym in the strand as the staff just didn't care to even look outside the front door. Nice attitude, well done team at the Strand Virgin Gym. The poor bird suffered in pain, but hopefully you still made your targets as that's all you care about clearly.

Virgin Active
Virgin Active

Hi Dee, We deeply regret hearing about your experience with our team at the Virgin Active on the Strand, and we sincerely apologise for any distress this has caused. It is our policy to uphold the values of empathy and caring towards all members and the community. The response you received from our team members falls far short of our standards, and this behavior is not reflective of the inclusive and compassionate values that Virgin Active represents. We appreciate your feedback, as it helps us identify areas where we need to improve our service and staff training. We will take this matter seriously and address it with our team to ensure that all staff members understand the importance of showing empathy and consideration for our members, as well as the community around us. Your comments will be taken into account as we work to prevent such incidents from happening in the future. We understand your disappointment and frustration, and we hope you will reconsider joining us in the future when our team has taken the necessary steps to ensure that this type of situation is not repeated. We value you as a potential member, and we want to provide you with a positive experience that reflects the true values of Virgin Active. Thank you for bringing this matter to our attention. If you have any further concerns or if there's anything else we can do to assist you, please feel free to reach out. - Elliot

Amanda P 2 years ago

Fantastic experience: Friendly staff, clean facilities. Unfortunately not a wide range of machines.

David Taborn 2 years ago

Fantastic experience: Wonderful staff with high standards and good humour.

Virgin Active
Virgin Active

Thank you for taking the time to share your feedback. So glad you're enjoying your membership! We hope you continue to live happily ever active with us.

Kazouk Fit 2 years ago

Fantastic experience: Excellent location to exercise !!

Virgin Active
Virgin Active

Hello, thank you for taking the time to share your review. So glad you're enjoying your membership! We hope you continue to live happily ever active with us.

Dragos Balan 2 years ago

Fantastic experience: Great central place we’re you can workout

Virgin Active
Virgin Active

Hello Dragos, thank you for taking the time to share your review. So glad you're enjoying your membership! We hope you continue to live happily ever active with us.

León Fernando Del Canto 2 years ago

Fantastic experience: Good range of training equipment and very spacious, plus excellent studio rooms and pool/spa area. Staff is always helpful and coach Tom has kept me going for three months and counting! If I need to say something I would like to see more hot steam/temperature in the steam room and larger towels, please!. Everything else is a top 5 stars!

Virgin Active
Virgin Active

Hello León, thank you for taking the time to share your review. So glad you're enjoying your membership! We hope you continue to live happily ever active with us.

S H 2 years ago

Negative experience: Poor service, unresponsive.

Virgin Active
Virgin Active

Hello, thank you so much for taking the time to share your review. So sorry to hear about this. We'd love to give you a call to discuss any concerns you have. Can you please get in touch with us on 020 7717 9000 or [email protected]? We look forward to speaking with you soon.

unofficial mechanic 2 years ago

Fantastic experience: Amazing gym and very clean

Virgin Active
Virgin Active

Hello, thank you for taking the time to share your review of our Strand club. So glad you're enjoying your membership & we hope you continue to live happily ever active with us.

Tony Reymond 2 years ago

Fantastic experience: Good

Virgin Active
Virgin Active

Hello Tony, thank you for taking the time to share your review of our Strand club. So glad you're enjoying your membership & we hope you continue to live happily ever active with us.

Leilei Zhu 2 years ago

Positive experience: The gym itself is quite decent. Studio is small but relaxation area is very comfy and nice. I love that relaxation area and I enjoy my reading time there after workout. The location of the gym is second to none, who wouldn’t love Strand.

Virgin Active
Virgin Active

Hello Leilei, thank you so much for taking the time to share your rating of our Strand club. So glad you're enjoying your membership! We'd love to know how we can achieve those magical 5 stars.

L A Willis 2 years ago

Positive experience: Clean and tidy gym with a good selection of different equipment and shower facilities. Also includes a pool and dance studio

Virgin Active
Virgin Active

Hello, thank you for taking the time to share your review. So glad you're enjoying your membership & we hope you continue to live happily ever active with us. Would love to know how to turn those 4 stars into 5.

Tim Morris 2 years ago

Fantastic experience: I’m a big fan of this club. The staff are amazingly friendly. They keep the gym clean & tidy and make for a great environment for a workout. Same goes for the pool area and the showers. Very rare to find things not working too

Virgin Active
Virgin Active

Hello Tim, thank you for taking the time to share your feedback. So glad you're enjoying your membership! We hope you continue to live happily ever active with us.

VittoClick & Go! 2 years ago

Negative experience: Not worth the money, but of course it is a good gym! There are a few cons but is natural I guess. But definitely doesn't worth the money

Virgin Active
Virgin Active

Hello, thank you for taking the time to share your rating. What is it we could have done better? Please reach out to us on 020 7717 9000 and [email protected] so we can hear more about your experience and help you.

Ja A 2 years ago

Fantastic experience: Has everything but a kitchen, which doesn't matter in the middle of London with restaurants everywhere

Virgin Active
Virgin Active

Hello, thank you so much for taking the time to share your review. We're so glad you're enjoying your Virgin Active experience.

U H 2 years ago

Fantastic experience: Best Virgin active in central London. Nicely laid out and good range of equipment - cardio, resistance, and free weights.

Virgin Active
Virgin Active

Hello, thank you for taking the time to share your feedback. So glad you're enjoying your membership! We hope you continue to live happily ever active with us.

Aaliyah O 2 years ago

Negative experience: Meh, I would not make this my home club. Pros- Changing room is spacious with plenty of mirrors and room to get ready. - Showers have good water pressure. - Great central London location, maybe 10 mins from Leicester square. Front of house staff are really lovely and sweet and the cleaners do a good job at keeping the club spotless. Cons: - Lighting in the main section is weird, it's pretty dim in a run down way. - The running machines are Technogym with the old software, which is pretty basic in comparison to the latest models in other Virgin Active gyms. -The jacuzzi is made of steel which is really slippery and the jets are weak. There are minimal machines here, the lack of variety is actually appalling. There is only one of the few machines they do have, making this gym, for me not worth the price tag for a home club. Suitable for a lunchtime sesh but I wouldn't want to be here everyday.

Virgin Active
Virgin Active

Hello, thank you for taking the time to share your feedback. The equipment in each Club is tailored for member usage and we accept that not all visitors will find the perfect set-up for their workout.

Nathan Batchelor 2 years ago

Fantastic experience: Fantastic gym all though i have been only once

Max Dudzinski 2 years ago

Positive experience: Ok gym equipment. Not a wide range of it, many cardio machines (that get use during peak but otherwise are bit of waste due to space). Expensive. Can get quite busy. Towel service, sauna, steam room, swimming pool are all a plus. Convenient location for me.

Virgin Active
Virgin Active

Hello Max, thank you for taking the time to share your review. Staff monitor equipment usage so that we can provide the best range possible, and we will continue to do this. It can be a busy site. If needs be, you can track Club occupation on our App to best plan your visits. For example, the Club is only 17% occupied at present. Please continue to share feedback and we hope you continue to live happily ever active with us.

Julian Klinger 2 years ago

Fantastic experience: Lovely staff and good location.

Sam G 2 years ago

Fantastic experience: Great gym, friendly staff, and good equipment.

Virgin Active
Virgin Active

Hello Steven, thank you for taking the time to share your feedback. So glad you're enjoying your membership! We hope you continue to live happily ever active with us.

Nassia Kapa 2 years ago

Negative experience: Not only the branch facilities are not good enough to justify the ridiculously high rates, their staff is also not helpful at all. Also good luck trying to freeze or cancel your membership! They will take your money regardless! Be cautious of their contracts! Repeating some old reviews to show that there is a long standing pattern of unprofessional behaviour: "Agree with previous reviews about customer service. I had a query about charges on my account after I'd 'frozen' the contract and not only was the membership manager hugely unhelpful, she failed to get in touch for five days. I have since emailed requesting to cancel, and have not had a response yet (I emailed 6 days ago). Have never encountered such poor customer service and I won't be taking out another contract at this gym or any of the others."

Virgin Active
Virgin Active

Hello Nassia, thank you so much for getting in touch. I would love to help but unfortunately am unable to find your membership with the name provided. Can I ask that you please get in touch on 020 7717 9000 or [email protected] so that we can provide some support?

Razvan Ionescu 2 years ago

Negative experience: No so great

Virgin Active
Virgin Active

Hello Razvan, thank you for taking the time to share your review. What is it we could have done better? Please reach out to us on 020 7717 9000 and [email protected] so we can hear more about your experience and help you.

Simona Jes 3 years ago

Fantastic experience: This seriously was by far the best experience in this gym. I would say it almost has a spa ish feeling to it, mainly, because as I left the gym I honestly felt the most amazing after using the swimming pool area. The place was clean, and the staff was smiley so it indicates a lot. Also they have Molton brown products which made my day it made my hair really shiny and soft!

Virgin Active
Virgin Active

Hello Simona, thank you so much for taking the time to share your review, which I've passed along to Jack's manager. We're so glad you enjoyed your Virgin Active experience!

Roel Rosquites-Moretti 3 years ago

Negative experience: I don’t like their company rules of requiring visitors to have a UK bank account just to be a member for a week. The guy who assisted me told me all gym facilities have the same rules, where in fact I was able to purchase one week pass at Fitness First without a UK bank account.

Virgin Active
Virgin Active

Hello Roel, thank you for getting in touch. We have this in place for financial security and we thank you for taking the time to share your feedback.

Julio Bezerra 3 years ago

Positive experience: Good gym, but no have teacher

Virgin Active
Virgin Active

Hello Julio, thank you so much for taking the time to share your review. We're so glad you're enjoying your Virgin Active experience. Please give us a call on 020 7717 9000 if there's any feedback you'd like to discuss further.

Jay Sondhi 3 years ago

Fantastic experience: Definitely one of the nicer Virgin Actives. Great spa, gym and leisure facilities and very quiet on a Saturday!

Virgin Active
Virgin Active

Hello Jay, thank you so much for taking the time to share your review. We're so glad you're enjoying your Virgin Active experience.

Victoria Cui 3 years ago

Fantastic experience: The staff are always so friendly and helpful, good swimming pool and classes

Virgin Active
Virgin Active

Hello Victoria, thank you so much for taking the time to share your review. We're so glad you're enjoying your Virgin Active experience.

Osman Siddiqui 3 years ago

Negative experience: Why is the gym still closing at 4pm on wekeend? How this this justify the price ? The gym had a Mircowave to use for members which they got rid of at the r Covid. Now that Covid is officially over where is that facility ? Why is it not brought back? When asked the staff to Microwave my food they said it’s a safety hazard ! Please explain in what world does that make any sense? When asked by staff the rationale behind this they said because if Covid? If Covid Is still a concern why isn’t the gym doing temperature control for everyone that walks in, why aren’t they making guests sanitize their hands when using equipment! I doubt asking someone to microwave my food is safety hazard! Another garbage gym with when garbage customer service! I’ll be making sure my companies corporate membership of the 30 employee that go to VA will be transferred over to Fitness first.

Virgin Active
Virgin Active

UPDATE: Hello Osman, thank you for taking the time to share your review, which I've discussed with management. Since the current management have been with the Club (since 2020), we've never had a microwave for members due to both Health and Safety reasons and food regulations. In regards to closing at 4pm - it has always been the case on weekends. We are not currently busy enough to justify being open for longer hours. However, opening hours are constantly being reviewed and we will adjust as footfall increases.

Edna Araujo 3 years ago

Fantastic experience: The best place

Virgin Active
Virgin Active

Hello Edna, thank you so much for taking the time to share your review. We're glad you're enjoying your Virgin Active experience.

Roxy 3 years ago

Fantastic experience: There is no other swimming pool like the one at Repton Park

Virgin Active
Virgin Active

Hello Roxy, thank you so much for taking the time to share your review. We're glad you're enjoying your Virgin Active experience.

Luz Cardona 3 years ago

Fantastic experience: I love Virgin Active, my Virgin Active family is great and love the Strand club.

Virgin Active
Virgin Active

Hello Luz, thank you for taking the time to share your rating. We're glad you're enjoying your Virgin Active experience.

Farha Ahmad 3 years ago

Fantastic experience: Asides from the epic name, Jack Daniels is such a friendly and cheerful staff member - he really goes the extra mile and goes out of his way to help gym members. He and the staff are warm, friendly and efficient. The facilities are great here - the lounge area is a luxuriously, spacious area to work too. My husband and I are regular members of this cub. Thank you for a fantastic place to come to work out and relax.

Virgin Active
Virgin Active

Hello Farha, thank you for taking the time to share your lovely review. I've just passed it along to Jack and his manager, they'll be so pleased. We're glad you're enjoying your Virgin Active experience.

Izad parsa Awesome 3 years ago

Fantastic experience:

Virgin Active
Virgin Active

Hello Izad, thank you for taking the time to leave a rating. We're glad you're enjoying your Virgin Active experience.

Leah 3 years ago

Fantastic experience: Recently joined the gym and I was very happy with the choice. The staff members are very friendly and the gym is always very clean! The pool and the spa area is a huge bonus

Virgin Active
Virgin Active

Hello Leah, thank you so much for taking the time to leave your review. We're glad you're enjoying your Virgin Active experience.

Noah Egeskjold Christensen 3 years ago

Fantastic experience: Im an active virgin

Virgin Active
Virgin Active

Hello Noah, thank you so much for taking the time to leave your review. We're glad you're enjoying your Virgin Active experience.

Darwin Gonzalez 3 years ago

Fantastic experience: I just recently join virgin active and I have to say Fantastic place to work out. Everything as expected running machines, gym machines. Could not ask for more. The spa area is great. The gym is very. Lean compared to other gyms I have been too. This place is great for anyone that works close by to central London. The location is great and happy to have joined this gym.

Virgin Active
Virgin Active

Hello Darwin, thank you for taking the time to leave a review. We're glad you're enjoying your Virgin Active experience.

David Fowler 3 years ago

Fantastic experience: Waterstones....books....many of them....lots of subjects.....put the phone down and read something made of paper!

Virgin Active
Virgin Active

Hello David, thank you for taking the time to leave a review. Did you mean for this review to go elsewhere?

Lukasz Waszkiewicz 3 years ago

Negative experience: I don't know how the manager got that job! So rude and aggressive... Horrible customer service!

Enrique T 3 years ago

Positive experience: Staff helpful and friendly. Modern Swimming pool and good spa. The coffee is a complete dissaster NEVER BUY COFFEE IN THIS PLACE..as it tastes ugly, very bad like drinking horse urine.

Claudia Richards 3 years ago

Fantastic experience: Virgin Active in the strand is absolutely an amazing health club. It's so relaxing and inspiring to be a member and the staff are absolutely encouraging and professional.

Virgin Active
Virgin Active

Hi Claudia, thank you for your time to leave us a review - we absolutely love to hear this from our member. Our team strive to make your time and experience with us the best it can be and we are glad that you can see this. We are really pleased you're enjoying your Virgin Active experience.

Cindi J 4 years ago

Fantastic experience: Anytime I visit Virgin Active at the Strand, I am always very happy and impressed with the staff who are very professional, polite and helpful with anything that I need. In particular, Daniel on reception, always going above and beyond. There is also Charlie, who is another helpful member of staff. The changing rooms and poolside are always immaculately clean which is important to me. What a fantastic team

Virgin Active
Virgin Active

Hi Cindi, thank you for your time to leave us a review - we absolutely love to hear this from our member. Our team strive to make your time and experience with us the best it can be and we are glad that you can see this. We are really pleased you're enjoying your Virgin Active experience.

Oscar Rapiditie 4 years ago

Fantastic experience: Clean.

Virgin Active
Virgin Active

Hi Oscar, thank you for your review, we appreciate the feedback – it’s great to read and we hope you continue to enjoy our Clubs.

Adam G 4 years ago

Negative experience: I joined this Virgin Active towards the end of lockdown based on their website and my experience of their clubs in Asia which are superb. Unfortunately the London clubs are rundown and tired with shorter opening hours than some of their competitors and with advertised facilities often unavailable. Vending machines are also overpriced leaving you feeling like an exploited captive audience which you have paid for the privilege of being fleeced. Don’t make the mistake I made – AVOID and join elsewhere.

Leo G 4 years ago

Fantastic experience: Excellent venue and very helpful staff!

Virgin Active
Virgin Active

Thank you for your review, we appreciate the feedback – it’s great to read and we hope you continue to enjoy our Clubs.

Shaun Dowling 4 years ago

Fantastic experience: GREAT gym. Love em

Virgin Active
Virgin Active

Thank you for your review, we appreciate the feedback – it’s great to read and we hope you continue to enjoy our Clubs.

Mohammed Alrashidi 4 years ago

Fantastic experience: Great team always ready to help

Virgin Active
Virgin Active

Thank you for your review, we appreciate the feedback – it’s great to read and we hope you continue to enjoy our Clubs.

george bridges 4 years ago

Negative experience: Terrible dont want more people finding this gem

Virgin Active
Virgin Active

Thank you for you review. Feedback is really valuable to us. We would love to know what went wrong when you went visit our club. If you are happy to give us some more information just let us know your membership ID and we can reach out to you as soon as possible.

David Ullah 4 years ago

Negative experience: Not happy about the service, the manager Cassandra is very rude, not acceptable for a customers.

Will B 4 years ago

Fantastic experience: Really good venue, the facilities are great and friendly staff. Can be overwhelmingly busy sometimes but you just have to time your session correctly. They offer an amazing discount for 18-21 users which makes it an even better value. The gym was always very clean with great facilities. I love the fresh towel for showering and the sauna and steam room, very good.

Virgin Active
Virgin Active

Hello Billy, Thank you for this lovely feedback. We are very pleased you are enjoying your workout's at our Stand club and looking forward to seeing you again!

Gary Alway 4 years ago

Positive experience: Good

Roy Gillett 4 years ago

Fantastic experience: Massive and good gym with pool steam & sauna..

Virgin Active
Virgin Active

Hello Roy , Thank you for your kind words about our Strand club!

Adyss Smeets 5 years ago

Fantastic experience: Great gym. Jayke is an excellent trainer.

Sid Shah 5 years ago

Positive experience: Good gym, sometimes gets very busy during lunch and after office hours

Sama Bahmanipour 5 years ago

Negative experience: the swimming pool is pretty clean and that especially the classes are fantastic. BUT when I was getting the membership one of the staff called Shah said we have an offer for PT session. if u get 2 sessions you only pay for one and that it includes program for 3 weeks and advice on food and supplement etc but when I saw the PT he said we wont give you any program or diet advice, this is rather an induction session to tell you how to use the facilities. I never went to the second session with them. but I couldn't get my £35 refunded although they didn't expressly say that...

Maribella 5 years ago

Negative experience: Quite unprofessional

Leigh Kruger-Ives 5 years ago

Fantastic experience: Love the gym. Great to relax and work out

Peter Howe 5 years ago

Fantastic experience: Quiet, well kitted out, clean. But hard work!

Farnaz Hosseinzadeh 5 years ago

Positive experience: I love this place, great staff and clean gym. I wish they had reformer pilates classes for everyone and not only private.

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